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Digital Services

Online Visibility

With more and more people using online resources to find information about businesses, it is essential that your business is being found online. A number of businesses are losing opportunities to drive new leads if they aren’t online. Are customers able to find you?
Websites
In today’s age, customers are searching online for the services they need. Are you being found online? Having a mobile-friendly responsive website increases the chances of you winning a new customer when they are searching for purchasing decisions online. 
Automated Chat
We offer website chatbots, a powerful marketing tool that enhances customer engagement and satisfaction. In the competitive digital landscape, our chatbots not only help businesses stand out but also excel in lead generation—qualifying leads, offering personalized recommendations, and guiding visitors to conversion, turning potential customers into actual ones.
Google My Business
Google My Business displays your company's info on Google Maps, the local pack, and the knowledge panel. We'll optimize your profile for users seeking your services, allowing them to easily find directions, call, visit your website, and interact in other ways on the world's largest search engine.
Search Engine Optimization
Is your website being found on search engines? If not, you are losing new customer opportunities. In order to be found, search engine optimization is almost required. Our team will take a look at your current website and make suggestions & edits to follow the most up-to-date advanced SEO best practices.

Content Marketing

Make sure that your brand is the “go to” resource for customers looking for its services. Brands that fail to put out new content are falling behind. Is your brand connecting with its audience?

Social Media Management
Customers love the opportunity to closely interact and engage with their favorite businesses. This is why social media is so important in today's ever-changing online world. Our team will assist in the creation and management of the appropriate social channels for your business. Having a solid, consistent voice strengthens your brand and increases sales.
Email Marketing
Many people think that email marketing is dying, but quite the opposite is happening. Email marketing is one of the best ways to attract and retain customers. Our team will create and send engaging emails on your behalf ensuring that you are interacting with your customers in an effective way. We make your email campaigns deliver.
An example of an ad for Piedmont Digital
Local Listing Optimization
There are a number of local directories that represent your business online. Do they have the right information for your customers? Make sure your customers are receiving the most up-to-date and accurate information about your business when they are searching online through Local Listing Optimization.
Reputation Management
In today’s online age, consumers are researching brand reputation prior to making purchasing decisions. If your online presence isn’t great, you may be losing customers. Having a solid reputation management strategy together will increase your business's reputation and increase your customer pool. Our team will assist with the generation of new positive reviews, display your current reviews on your website, help you monitor reviews, and put a solid strategy together.

Targeted Digital Advertising

Do you have an online presence, but find it difficult to bring in new leads? Targeted Digital Advertising connects your brand to new customers through various forms of targeting and advertising. Make sure your brand stands out front of your competition.

Search Engine Marketing
Did you know that there are approximately 5.8 billion searches on Google per day? That’s a lot of potential customers eager to buy a product or service. Our team will help your business get in front of valuable leads using advanced keyword targeting and other dynamic campaign optimization techniques.
Targeted Display
Have you ever seen those ads on websites for products or services you were just viewing? Chances are, that company is utilizing a form of display advertising. Our team offers specific targeting on our campaigns that include keyword, online behavior and website retargeting. This detailed targeting allows your ads to be shown to the right audience, at the right time.
Programmatic Video
It can be difficult to showcase your brand’s videos outside of YouTube and Facebook. With Programmatic Video, we can serve your message to your targeted audience across a variety of places across the web that not many people have access to.
YouTube Advertising
There has been a steady decline in traditional video providers making online video providers, such as YouTube, one of the best places to advertise. Has your brand been keeping up with the latest trends? Our team is here to help. We will create, monitor, and manage your YouTube campaign to insure that it reaches the right audience, solidifies your brand, and brings in new leads.
OTT / CTV Advertising
With people increasingly going away from traditional cable/satellite TV providers, sending a video about your brand can be increasingly difficult. With OTT advertising, our team can send your video message to your customers through a number of video streaming options.
Programmatic Audio
Programmatic audio advertising allows you to reach your target audience with online audio content in podcasts, audio articles, digital radio, and streaming music services. Audio ads allow for personalized audio messaging to reach people where visual advertising simply can't... when driving to work, working out at the gym, or listening to a podcast while running errands.
Native Advertising
Some people have become aware of advertising online and don’t pay attention to it. With native advertising, our team can send a message to those people in the form of a paid ad that looks like organic content.
Facebook / Instagram Advertising
If you are not advertising to your target audience in Facebook & Instagram, you may be missing a large opportunity to bring in new customers. Our team will create, monitor, and manage your Facebook/Instagram advertising campaign to increase brand awareness, website traffic, and bring in new leads.

Location Based Targeting

  • Geofence Targeting

    Ever visited a business, only to have their ad later appear on your phone? Chances are, they were using a geofencing advertising solution. Using geofencing targeting, our team can deliver ads to customers who have visited your location— or, better yet, your competitors—even days later.

  • Event Targeting

    Turn events into marketing powerhouses. Using lookback targeting, our team can serve your ads to people who have visited a defined area in the previous 12 months. Event targeting re-engages previous prospects, turning got-aways into new customers.

  • CRM Targeting

    Some of your best leads are waiting in your contact list. Using CRM targeting, our team can serve ads to contacts you feel already relate to your product or service.

  • Addressable Targeting

    Are your ads being wasted on households that will never become your customers? Using addressable targeting, our team can make every impression count by delivering your ads only to specific households.

Traditional & Digital Services around Danville, VA

Get started with a FREE Digital Assessment of your business

  • Evaluation of your current online presence
  • Digital strategies and methods for reaching your targeted audience

Don’t miss out on untapped revenue! Our local digital marketing specialists are ready to work with you to help your business capitalize on the power of digital marketing. Call us at 434.797.4290 or contact us to get started.

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digital services around Danville, VA